{"id":2140,"date":"2023-11-19T22:10:19","date_gmt":"2023-11-19T13:10:19","guid":{"rendered":"https:\/\/seolab.jp\/blog\/?p=2140"},"modified":"2023-11-24T13:44:41","modified_gmt":"2023-11-24T04:44:41","slug":"2023-11-searchqualityevaluatorguidelines-update","status":"publish","type":"post","link":"https:\/\/seolab.jp\/blog\/2023-11-searchqualityevaluatorguidelines-update\/","title":{"rendered":"\u30102023\u5e7411\u6708\u3011\u691c\u7d22\u54c1\u8cea\u8a55\u4fa1\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3092\u66f4\u65b0"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"\u3010SEO\u3011\u691c\u7d22\u54c1\u8cea\u8a55\u4fa1\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306e\u6700\u65b0\u7248\u306b\u306f\u4f55\u304c\u66f8\u304b\u308c\u3066\u308b\uff1f\" width=\"880\" height=\"495\" src=\"https:\/\/www.youtube.com\/embed\/1tezQ4oV81I?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>2023\u5e7411\u670816\u65e5\u3001Google\u304c<a href=\"https:\/\/developers.google.com\/search\/blog\/2023\/11\/search-quality-rater-guidelines-update\">\u691c\u7d22\u54c1\u8cea\u8a55\u4fa1\u8005\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306e\u66f4\u65b0\u3092\u767a\u8868<\/a>\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u3053\u306e<a href=\"https:\/\/guidelines.raterhub.com\/searchqualityevaluatorguidelines.pdf\">\u691c\u7d22\u54c1\u8cea\u8a55\u4fa1\u8005\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3<\/a>\u306f\u3001Google\u304c\u5b9a\u3081\u308b\u300c\u826f\u8cea\u306a\u30da\u30fc\u30b8\u3068\u306f\u4f55\u304b\u300d\u3092\u5224\u65ad\u3059\u308b\u57fa\u6e96\u304c\u8a18\u8f09\u3055\u308c\u3066\u304a\u308a\u3001SEO\u696d\u754c\u306b\u3068\u3063\u3066\u5927\u5909\u91cd\u8981\u306a\u6587\u66f8\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4eca\u56de\u306e\u66f4\u65b0\u3067\u306f\u3001\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u304c\u4e00\u90e8\u6539\u8a02\u3055\u308c\u3001\u300c\u691c\u7d22\u610f\u56f3\u3092\u6e80\u305f\u3059\u5c3a\u5ea6\u300d\u304c\u7c21\u7565\u5316\u3055\u308c\u307e\u3057\u305f\u3002\u307e\u305f\u3001TikTok\u306a\u3069\u65b0\u3057\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u5f62\u5f0f\u306e\u4f8b\u3082\u76db\u308a\u8fbc\u307e\u308c\u308b\u306a\u3069\u306e\u30de\u30a4\u30ca\u30fc\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u52a0\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-0\">\u691c\u7d22\u610f\u56f3\u3092\u6e80\u305f\u3059\u5c3a\u5ea6\u304c\u5909\u66f4<\/h2>\n\n\n\n<p>\u4eca\u56de\u306e\u66f4\u65b0\u3067\u7279\u306b\u6ce8\u76ee\u3059\u3079\u304d\u5909\u66f4\u70b9\u306f\u3001\u300c\u691c\u7d22\u610f\u56f3\u3092\u6e80\u305f\u3059\u5c3a\u5ea6\u300d\u306e\u5b9a\u7fa9\u304c\u5909\u66f4\u3055\u308c\u305f\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1533\" height=\"506\" src=\"https:\/\/seolab.jp\/blog\/wp-content\/uploads\/2023\/11\/a.png\" alt=\"\" class=\"wp-image-2143\"><\/figure>\n\n\n\n<p>\u3044\u307e\u307e\u3067\u306f\u3001\u691c\u7d22\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059\u30da\u30fc\u30b8\u306f\u300c\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u6709\u7528\u306a\u30da\u30fc\u30b8\u300d\u3068\u5b9a\u7fa9\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u4eca\u56de\u306e\u6539\u8a02\u3067\u300c\u652f\u914d\u7684\u3001\u4e00\u822c\u7684\u3001\u307e\u305f\u306f\u5408\u7406\u7684\u306a\u89e3\u91c8\u300d\u3078\u3068\u7f6e\u304d\u63db\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1254\" height=\"427\" src=\"https:\/\/seolab.jp\/blog\/wp-content\/uploads\/2023\/11\/2023-11-19_215105.png\" alt=\"\" class=\"wp-image-2147\"><\/figure>\n\n\n\n<p>\u3064\u307e\u308aGoogle\u306f\u3001\u5358\u306b\u300c\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u6709\u7528\u300d\u3067\u3042\u308b\u3053\u3068\u3060\u3051\u3067\u306a\u304f\u3001\u300c\u4e00\u822c\u7684\u306b\u652f\u6301\u3055\u308c\u308b\u89e3\u91c8\u300d\u3067\u3042\u308b\u3053\u3068\u3092\u610f\u56f3\u306e\u9054\u6210\u306b\u91cd\u8981\u8996\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"i-1\">\u9ad8\u30b9\u30b3\u30a2\u3092\u53d6\u308b\u306b\u306f\u300c\u652f\u914d\u7684\u3001\u4e00\u822c\u7684\u3001\u5408\u7406\u7684\u300d\u306a\u56de\u7b54\u304c\u5fc5\u8981<\/h3>\n\n\n\n<p>\u4ee5\u524d\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u3067\u306f\u3001\u9ad8\u30b9\u30b3\u30a2\u306f\u300c\u591a\u304f\u3042\u308b\u3044\u306f\u307b\u3068\u3093\u3069\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u5f79\u7acb\u3064\u30da\u30fc\u30b8\u300d\u306b\u4e0e\u3048\u3089\u308c\u308b\u3068\u8a18\u8ff0\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1271\" height=\"403\" src=\"https:\/\/seolab.jp\/blog\/wp-content\/uploads\/2023\/11\/2023-11-19_215118.png\" alt=\"\" class=\"wp-image-2146\"><\/figure>\n\n\n\n<p>\u3057\u304b\u3057\u4eca\u56de\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u66f4\u65b0\u3067\u306f\u3001\u9ad8\u30b9\u30b3\u30a2\u304c\u4e0e\u3048\u3089\u308c\u308b\u7d50\u679c\u30da\u30fc\u30b8\u306f\u3001\u300c\u652f\u914d\u7684\u306a\u30d1\u30bf\u30fc\u30f3\u3042\u308b\u3044\u306f\u5408\u7406\u7684\u306a\u30de\u30a4\u30ca\u30fc\u306a\u89e3\u91c8\u300d\u3067\u3042\u308b\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3064\u307e\u308a\u3001\u5358\u306b\u300c\u591a\u304f\u306e\u4eba\u306b\u5f79\u7acb\u3064\u300d\u3060\u3051\u3067\u306a\u304f\u3001\u56de\u7b54\u3068\u3057\u3066\u300c\u4e00\u822c\u7684\u3001\u5408\u7406\u7684\u300d\u3067\u3042\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u308b\u3068\u8aad\u307f\u53d6\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-2\">Highly Meets\u306e\u5224\u5b9a\u57fa\u6e96\u3082\u5909\u5316<\/h2>\n\n\n\n<p>\u307e\u305f\u3001\u691c\u7d22\u610f\u56f3\u3092\u5927\u304d\u304f\u6e80\u305f\u3059\u3068\u5224\u5b9a\u3059\u308b\u300cHighly Meets\u300d\u306e\u57fa\u6e96\u3082\u4e00\u90e8\u5909\u66f4\u3055\u308c\u3066\u3044\u308b\u3088\u3046\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1259\" height=\"558\" src=\"https:\/\/seolab.jp\/blog\/wp-content\/uploads\/2023\/11\/2023-11-19_215314.png\" alt=\"\" class=\"wp-image-2148\"><\/figure>\n\n\n\n<p>\u4ee5\u524d\u306f\u300c\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u3084\u307b\u3068\u3093\u3069\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3057\u305f\u5834\u5408\u300d\u3068\u8a18\u8f09\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u4eca\u56de\u306e\u6539\u8a02\u3067\u306f\u300c\u6e80\u8db3\u5ea6\u304c\u9ad8\u304f\u3001\u5408\u7406\u7684\u304b\u3064\u5178\u578b\u7684\u306b\u9069\u5408\u3057\u3066\u3044\u308b\u5fc5\u8981\u304c\u3042\u308b\u300d\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u3001\u5177\u4f53\u7684\u306a\u7279\u5fb4\u3068\u3057\u3066\u300c\u5c02\u9580\u5bb6\u306e\u5206\u6790\u306a\u3069\u3092\u52a0\u3048\u305f\u6df1\u304f\u6398\u308a\u4e0b\u3052\u305f\u8aac\u660e\u304c\u3042\u308b\u300d\u3053\u3068\u306a\u3069\u304c\u4f8b\u793a\u3055\u308c\u3066\u304a\u308a\u3001\u4e00\u822c\u7684\u306a\u56de\u7b54\u306b\u3068\u3069\u307e\u3089\u305a\u3001\u5c02\u9580\u6027\u304c\u6c42\u3081\u3089\u308c\u3066\u3044\u308b\u3053\u3068\u304c\u3046\u304b\u304c\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-3\">TikTok\u306a\u3069\u65b0\u3057\u3044\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u4f8b\u8ffd\u52a0<\/h2>\n\n\n\n<p>\u4eca\u56de\u306e\u6539\u8a02\u3067\u6ce8\u76ee\u3059\u3079\u304d\u3082\u3046\u4e00\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u306f\u3001TikTok\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u65b0\u3057\u3044\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u4f8b\u304c\u591a\u6570\u8ffd\u52a0\u3055\u308c\u305f\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1254\" height=\"293\" src=\"https:\/\/seolab.jp\/blog\/wp-content\/uploads\/2023\/11\/2023-11-19_215427.png\" alt=\"\u753b\u50cf\u51fa\u5178\uff1a\u691c\u7d22\u54c1\u8cea\u8a55\u4fa1\u8005\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\" class=\"wp-image-2149\"><figcaption class=\"wp-element-caption\">\u753b\u50cf\u51fa\u5178\uff1a<a href=\"https:\/\/static.googleusercontent.com\/media\/guidelines.raterhub.com\/ja\/\/searchqualityevaluatorguidelines.pdf\" data-type=\"link\" data-id=\"https:\/\/static.googleusercontent.com\/media\/guidelines.raterhub.com\/ja\/\/searchqualityevaluatorguidelines.pdf\">\u691c\u7d22\u54c1\u8cea\u8a55\u4fa1\u8005\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3<\/a><\/figcaption><\/figure>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u300c\u4e16\u754c\u306e\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb \u30b5\u30c3\u30ab\u30fc\u300d\u3068\u3044\u3046\u691c\u7d22\u30af\u30a8\u30ea\u306e\u7d50\u679c\u3068\u3057\u3066\u3001TikTok\u306e\u30c1\u30e5\u30fc\u30c8\u30ea\u30a2\u30eb\u52d5\u753b\u304c\u7d39\u4ecb\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u306f\u3001TikTok\u304c\u5358\u306a\u308b\u5a2f\u697d\u30b5\u30a4\u30c8\u3067\u306f\u306a\u304f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u60c5\u5831\u3092\u53d6\u5f97\u3059\u308b\u91cd\u8981\u306a\u30e1\u30c7\u30a3\u30a2\u3068\u3057\u3066\u8a8d\u77e5\u3055\u308c\u3064\u3064\u3042\u308b\u3053\u3068\u306e\u8868\u308c\u3060\u3068\u8a00\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"i-4\">\u307e\u3068\u3081<\/h2>\n\n\n\n<p>\u4eca\u56de\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u306f\u3001\u691c\u7d22\u610f\u56f3\u306e\u4e00\u81f4\u57fa\u6e96\u304c\u5909\u66f4\u3055\u308c\u3001\u610f\u56f3\u3092\u6e80\u305f\u3059\u30da\u30fc\u30b8\u3084\u7d50\u679c\u304c\u305f\u3060\u5358\u306b\u300c\u6709\u7528\u306a\u30da\u30fc\u30b8\u300d\u3067\u306f\u306a\u304f\u3001\u300c\u4e00\u822c\u7684\u3084\u652f\u914d\u7684\u3001\u304b\u3064\u5408\u7406\u6027\u300d\u3078\u5909\u5316\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001TikTok\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u65b0\u3057\u3044\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u304c\u3001\u691c\u7d22\u54c1\u8cea\u8a55\u4fa1\u8005\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u3082\u767b\u5834\u3057\u305f\u306e\u306f\u5927\u304d\u306a\u5909\u5316\u306e\u4e00\u3064\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/guidelines.raterhub.com\/searchqualityevaluatorguidelines.pdf\">\u691c\u7d22\u54c1\u8cea\u8a55\u4fa1\u8005\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3<\/a>\u306b\u306f\u3001\u300c\u8cea\u304c\u9ad8\u3044\u30da\u30fc\u30b8\u300d\u3084\u300c\u691c\u7d22\u610f\u56f3\u3092\u6e80\u305f\u3059\u30da\u30fc\u30b8\u300d\u304c\u4e8b\u7d30\u304b\u306b\u5b9a\u7fa9\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30b3\u30f3\u30c6\u30f3\u30c4\u8a2d\u8a08\u3084\u5236\u4f5c\u3001SEO\u306b\u5f93\u4e8b\u3055\u308c\u3066\u3044\u308b\u65b9\u306f\u3001\u305c\u3072\u4e00\u8aad\u3055\u308c\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u30d6\u30ed\u30b0\u8a18\u4e8b\u306e\u5185\u5bb9\u3092\u307e\u3068\u3081\u305fPDF\u8cc7\u6599\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f<a href=\"https:\/\/seolab.jp\/downloader\/blog\/2023-11-searchqualityevaluatorguidelines-update.pdf\" data-type=\"link\" data-id=\"https:\/\/seolab.jp\/downloader\/blog\/2023-11-searchqualityevaluatorguidelines-update.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">\u3053\u3061\u3089<\/a>\u304b\u3089<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><a href=\"https:\/\/seolab.jp\/downloader\/blog\/2023-11-searchqualityevaluatorguidelines-update.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"614\" height=\"135\" src=\"https:\/\/seolab.jp\/blog\/wp-content\/uploads\/2023\/11\/pdfdownload_buttom.png\" alt=\"\" class=\"wp-image-2165\"><\/a><\/figure>\n\n\n\n<p>\u203b\u3053\u306e\u6587\u7ae0\u306f\u3001<a href=\"https:\/\/www.youtube.com\/watch?v=1tezQ4oV81I\" data-type=\"link\" data-id=\"https:\/\/www.youtube.com\/watch?v=1tezQ4oV81I\"><strong>YouTube\u52d5\u753b<\/strong><\/a>\u3092AI\u3067\u66f8\u304d\u8d77\u3053\u3057\u3001\u8981\u7d04\u3057\u305f\u3082\u306e\u3067\u3059\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>2023\u5e7411\u670816\u65e5\u3001Google\u304c\u691c\u7d22\u54c1\u8cea\u8a55\u4fa1\u8005\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306e\u66f4\u65b0\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002 \u3053\u306e\u691c\u7d22\u54c1\u8cea\u8a55\u4fa1\u8005\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306f\u3001Google\u304c\u5b9a\u3081\u308b\u300c\u826f\u8cea\u306a\u30da\u30fc\u30b8\u3068\u306f\u4f55\u304b\u300d\u3092\u5224\u65ad\u3059\u308b\u57fa\u6e96\u304c\u8a18\u8f09\u3055\u308c\u3066\u304a\u308a\u3001SEO\u696d\u754c\u306b\u3068\u3063\u3066\u5927\u5909 &#8230; <\/p>\n","protected":false},"author":1,"featured_media":2150,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":{"0":"post-2140","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-seo","8":"entry"},"_links":{"self":[{"href":"https:\/\/seolab.jp\/blog\/wp-json\/wp\/v2\/posts\/2140","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seolab.jp\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seolab.jp\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seolab.jp\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/seolab.jp\/blog\/wp-json\/wp\/v2\/comments?post=2140"}],"version-history":[{"count":14,"href":"https:\/\/seolab.jp\/blog\/wp-json\/wp\/v2\/posts\/2140\/revisions"}],"predecessor-version":[{"id":2170,"href":"https:\/\/seolab.jp\/blog\/wp-json\/wp\/v2\/posts\/2140\/revisions\/2170"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seolab.jp\/blog\/wp-json\/wp\/v2\/media\/2150"}],"wp:attachment":[{"href":"https:\/\/seolab.jp\/blog\/wp-json\/wp\/v2\/media?parent=2140"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seolab.jp\/blog\/wp-json\/wp\/v2\/categories?post=2140"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seolab.jp\/blog\/wp-json\/wp\/v2\/tags?post=2140"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}